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Chitale Bandhu Mithaiwale, renowned across India for its variety of sweets, namkeens and one-of-a-kind snacks, is entering its 75th year this year. As we celebrate the Amritmahotsavi year, Bharat Ratna Sachin Tendulkar, known as the ‘God of Cricket’, will now be the goodwill / brand ambassador of Chitale Bandhu Mithaiwale. Kedar and Indranil, partners of Chitale Bandhu Mithaiwale, have announced that the journey of Chitale Bandhu in the near future will be like that of Sachin Tendulkar. He also expressed his belief that it will be a confluence of ‘star power’ and delight the customers as well as Sachin’s fans.
